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Integrated Branding Campaign
Art Director
John Norman, Todd Grant, Sean Farrell, Hunter Hindman, Antonio Navas, Steve Yee, Merv Rey, Will McGuiness, Jeff Benjamin
Writer
Steve Simpson, Rick Condos, Mike McKay, Tyler Hampton, Dan Rollman, John Knecht, Matt Ashworth, Peter Albores
Creative Director
Rich Silverstein, Steve Simpson, Keith Anderson, John Norman, Hunter Hindman (ACD), Rick Condos (ACD) Antonio Navas (ACD), Will McGuiness (ACD)
Agency Producer
Josh Reynolds, Lisa Gatto, Melisssa Nagy (Assistant Producedr), Joni Wittrup, Sharon Kuerschner, Michael Stock, Margaret Brett-Kearns, Mike Geiger, Amanda Kelso
Director
Francois Vogel, Paul Hunter
Production Company
Paranoid Projects: Tool of North America, H.S.I., Natzke Design, Barbarian Group
Digital/Multimedia
Michael Chamorro
Client
Hewlett Packard
Website
http://www.hp.com
Agency
Goodby, Silverstein & Partners / San Francisco